seen online: Interstitial Ad in a RSS Feed
I love experiments with online advertising. This is the first time I’ve seen an ad inserted into a RSS feed. I approve of paidContent clearly labeling the advertisement as such. I’m curious to see if others follow suit, or if readers will reject ads being placed where they expect news stories. For example, the sponsored entries in GMail’s WebClips drive me batty. I find it ironic coming from the same company that receives praise for clearly delineating ads in their search results. Of course, I think much more effort goes into their Reader service. With WebClips’ limitation of 40 subscriptions, it’s hardly a serious service. Maybe that’s why Gmail’s still in beta…
In case you haven’t seen the ads overlaying YouTube videos, check it.
Send me an offer if you want to place a sponsored post in our RSS feed… 
UPDATE: apparently the entry I’d posted originally is no longer up (?). Here’s another example I found online: http://www.paidcontent.org/entry/sponsor-post-funmobile
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1 Comment
Hi Nate,
There are a wide number of services doing this sort of thing now. Some requiring no indication that it is a sponsored post (I think PayPerPost falls in this category) and others, like in this example, which require the title of the post to clearly state it is sponsored (ReviewMe for example). So far these are generally written by the blogger but I believe ReviewMe has a new service in beta that allows the advertiser to write the entry.